Festive tweeting | #ShopfloorHeroes

Hello and welcome back! We hope that you all had a lovely Christmas and are looking forward to your New Year celebrations this evening but before we sign-off for the day we wanted to celebrate some of the awesome work we have seen from Hobbycraft store colleagues over the festive period.


We have selected three tweets from last week where stores have wished their customers a Merry Christmas on Twitter. It's great to see stores doing this as featuring colleagues on Twitter is a great way to introduce them to local followers/ customers.

(Above) This tweet from Hobbycraft Harlow is great as the store have featured a lovely group photo of their colleagues in their festive Christmas jumpers. The store have also ensured to use brand and local hashtags in the tweet which is great as using local hashtags can mean that the stores tweet is seen by others in the local area using the hashtag.

(Above) This tweet from Hobbycraft Lincoln is equally as good! It's good to see that the store have taken the opportunity to let their customers know when the store was shutting on Christmas Eve as this may have encouraged customers to head into store to do some last minute shopping.

(Above) Last but by no means least we loved this photo from Hobbycraft Ashford. The team are each holding items that can be purchased in store, they are also wearing Christmas hats which works to create a very festive photo!


Why not use Twitter to share some photos of your team? It is a great way to let followers know that colleagues are ready and waiting to answer queries!


We hope that you have enjoyed this week’s #ShopfloorHeroes blogpost! To find out more about how we can create #ShopfloorHeroes within your organisation, please email us at hello@socialretailgroup.com or click here and we will call you back.

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