Inspire your customers on Twitter | #ShopfloorHeroes

Happy Friday! We hope you are ready and excited for a long weekend but before you sign-off for the day why not take a look at some of the awesome broadcasts we have seen from Hobbycraft stores over the past week!

For this week's #ShopfloorHeroes blogpost we wanted to share some of the awesome colleague make tweets we have seen from Hobbycraft stores over the past week. For Hobbycraft stores, sharing colleague makes is a great way to showcase what can be created using products that can be purchased in the store/ online. Sharing colleague's creations is also a great way to inspire customers and create interesting and eye-catching content for the store's social media account.


(Below) We love this recent tweet from Hobbycraft Stevenage featuring store colleague Vicki who has created a bag using Harry Potter fabric that can be purchased in store. It is great to see that the store have taken a great quality photo as well as considered the background of the photo to showcase their store's selection of fabrics. By sharing colleague makes, store's are able to highlight the awesome expertise that colleagues may have.

(Below) This next tweet from Hobbycraft Imperial is fantastic as the store have included a great photo and have also ensured to use an engaging question in their tweet. Using questions is a great way to encourage conversation with local customers who may be following the store on Twitter.

(Below) Last but by no means least, we wanted to share this great tweet from Hobbycraft Falkirk. The store have ensured to use relevant and brand hashtags as well as a personal sign-off from store colleague Ashleigh- this is wonderful as it works to add a more personal touch to the store's tweet. It is also great to see that the store have shared an image from the Hobbycraft website in their tweet to show how the product can be transformed.

We hope that you have enjoyed this week’s #ShopfloorHeroes blogpost and are inspired to share inspiration with your customers on Twitter! To find out more about how we can create #ShopfloorHeroes within your organisation, please email us at hello@socialretailgroup.com or click here and we will call you back.