#ShopfloorHeroes | 11.12.20


December is flying by and it's now only 14 days until Christmas! As we shared some festive tweets last week, for this weeks #ShopfloorHeroes blogpost we wanted to focus on conversations.


We have selected two short conversations from Hobbycraft stores which are similar as both conversations began when the store's customers reached out to ask about queuing times and quieter times for them to come in and shop.


Our first conversation comes from Hobbycraft Colchester. Store colleague Alex is one of our #ShopfloorHeroes as we have seen her consistently have excellent conversations on behalf of the store throughout the year. She always ensured to use personal sign-offs and always gets back to the customer in a timely fashion.


The customer has even reached out after their visit to share some feedback on how busy the store was when they visited. This is great!


We have also seen another similar short conversation from Hobbycraft Brighton over the past week. Jackie S, Brighton's customer, has reached out to ask when would be a good time to come in with minimal queuing.

Store colleague Lee has responded promptly to the customer and let them know his recommended time.

Lee has even mentioned that team look forward to seeing the customer which is great as this can build up a rapport between the store and the customer.

Encouraging customers to reach out on Twitter is great for stores as it means the customer does not have to ring the store which can be time consuming. It is great to see Brighton and Colchester responding to their customers promptly and providing excellent customer service.


We hope that you have found these conversations inspiring. Why not try encouraging your customers to reach out on Twitter? To find out more about how we can create #ShopfloorHeroes within your organisation, please email us at hello@socialretailgroup.com or click here and we will call you back.

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